Know who's on your website.
Squid turns anonymous traffic into real people:
who they are, what they're doing, and how to reach them.
★★★★★G2 Reviews
Three ways to use Squid.
Which one are you?
Squid Agency
Built for agencies. White label, resell, and manage every client website from one interface, with analytics, heat mapping, and identification in one place.
I manage client websitesSquid Identification
Purely identification. Know who's on your website, then segment, route, and notify on it. Names, companies, and contact info, paid per match.
I just want to know who's visitingSquid Developer
Integration APIs and real-time streaming infrastructure. Identity and behavior data as your foundation, at Sqid.dev.
I want to build on Squid
What's included
Every client site, one command center.
- White label + resell under your own brand
- Manage unlimited websites and domains from one interface
- GA4-like analytics + behavioral heatmaps
- Visitor identification with matches included
- Consolidated email reports + custom reporting
- Per-site credit limits + delegated admin
Know exactly who's visiting. Act on it.
- Names, companies, and contact info, paid per match
- Segment, route, and notify: Slack, Teams, CRM, webhooks
- ICP filtering + high-intent page signals
- Live visitor feed with real-time presence
- No monthly fee. 25 welcome matches to start
Build your product on our infrastructure.
- Real-time streaming of visitor and behavior events
- Identity + enrichment APIs
- Webhooks and event infrastructure at scale
- The same engine behind Squid Agency and Identification
The reviewsTeams switch to Squid and stay.
"Squid's AI-driven technology has reshaped how we access and utilize web data, marking a significant transformation in our team's approach."
Bobbie SullivanSr. Director of Data Science, BZ Design"Squid's streamlined dashboard equips my team with the precise insights needed to swiftly optimize our marketing investments."
Laura JacksonFounder, Triad Investment Group"Squid has been instrumental in allowing us to understand and be proactive on our marketing spend to attract the right customers who convert quickly."
George L. IsaacSr. Product Manager, ReefVue SystemsStop guessing who's on your site.
Live in under 2 minutes. Works with every web framework.