Know who's on your website.

Squid turns anonymous traffic into real people: who they are, what they're doing, and how to reach them.

★★★★★G2 Reviews

Pick your Squid

Three products. One decision.

How do you want to use Squid?

Subscription · The full platform

Squid

Everything: analytics, heatmaps, visitor identification, and AI insights. One subscription, the whole picture.

I want the full platform
Pay as you go · Identification

Squid ID

Just visitor identification. Names, companies, and contact info for the people on your site. Pay per match, nothing monthly.

I just want to know who's visiting
API · Build on Squid

Sqid.dev

Our infrastructure as your foundation. Real-time streaming, APIs, and identity data to build your own product on.

I want to build on Squid
The reviews

Teams switch to Squid and stay.

★★★★★

"Squid's AI-driven technology has reshaped how we access and utilize web data, marking a significant transformation in our team's approach."

Bobbie SullivanSr. Director of Data Science, BZ Design
★★★★★

"Squid's streamlined dashboard equips my team with the precise insights needed to swiftly optimize our marketing investments."

Laura JacksonFounder, Triad Investment Group
★★★★★

"Squid has been instrumental in allowing us to understand and be proactive on our marketing spend to attract the right customers who convert quickly."

George L. IsaacSr. Product Manager, ReefVue Systems

Stop guessing who's on your site.

Live in under 2 minutes. Works with every web framework.